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Know your audience, improve your communication

Those who excel at speaking in front of large groups often talk about the importance of knowing the audience. But what if you’re presenting to a small group of board members, or an audience of one? Knowing the audience remains critical. Kristine Lemanski, CPA, CGMA, explains the importance, using examples from her work experience. Lemanski is the CFO of Stratagem, a public accounting firm in the US city of Denver.

What you’ll learn from this episode:

  • Why it’s important to learn others’ communication styles.
  • The value finance professionals can unlock by tailoring their messages.
  • The value of “speaking different languages”.

Play the episode below:


To comment on this podcast or to suggest an idea for another podcast, contact Neil Amato, an FM magazine senior editor, at neil.amato@aicpa-cima.com.